By building its public cloud on Exadata and Exalogic
appliances and implementing monthly subscription-based pricing, Oracle seeks to
challenge Amazon, Rackspace.
Oracle has made a commitment to cloud computing and it sounds
serious. Oracle is unlikely to back off its announced cloud services because,
unlike other cloud services, they're being offered from Oracle Exadata and
Oracle Exalogic appliances.
Oracle cloud services will run on the appliances in Oracle data
centers. An Oracle partner, Japanese telecommunications supplier, SoftBank, is
offering the same Oracle cloud software stack--on a similar hardware
platform--assembled from Oracle's engineered appliances.
"The
Oracle cloud is a little different," said Oracle CEO Larry Ellison in his announcement of the Oracle public cloud Wednesday
during an afternoon address to the Oracle OpenWorld 2011 user conference in San
Francisco. Built on appliances, Oracle's offering is different from Amazon Web
Services, Terremark, and Rackspace. The latter build clusters of uniform, x86
commodity servers in racks as opposed to groupings of highly engineered
appliances. But Ellison's primary point was that the Oracle cloud was
"based on industry standards."
By that, he meant primarily Java, a language based on an
international standard. Oracle's cloud runs any applications written in Java,
whether those apps are custom enterprise versions or Oracle Fusion apps.
Oracle's Siebel, JD Edwards, PeopleSoft, and E-Business Suite applications have
been rewritten in Java to form the new Fusion line.
[Oracle is offering online
CRM, Oracle applications as software as a service, and the ability to extend
applications in the cloud. Is that making Salesforce.com CEO Marc Benioff
nervous?]
"Don't try to port Java Enterprise Edition to the Salesforce
cloud. It won't run," he said. He also applied the standards-based dictum
to SAP, whose applications are built in Advanced Business Application
Programming (ABAP). (SAP's NetWeaver development platform supports use of both
ABAP and Java.)
Oracle also uses Web service standards, such as SOAP, REST, and
XML, to create its public interfaces to its cloud services. Virtual machines in
the Oracle cloud will run under Oracle VM 3.0, which adheres to the open source
codebase for Xen. With Oracle VM, Oracle cloud users "can manage thousands
of virtual machines from one console," said Robert Shimp, group VP of
product marketing, in a talk Thursday, the day after Ellison's announcement.
Oracle is different in another way. Unlike Amazon or Rackspace,
which charge by the hour to run cloud workloads, Oracle will offer monthly
subscriptions, which will come in different-sized packages. That difference may
make it more difficult for customers to compare Oracle pricing to Amazon's.
Customers may include a database service, a Java application
development service, a Java middleware service that includes the WebLogic
application server, and various Fusion applications. Oracle also launched
Oracle Social Network, which allows groups within the enterprise to set up
impromptu teams, search and tag enterprise content, find prospective team
members with needed expertise and co-edit documents. Social Network also forms
a communications forum for working with consultants and partners outside the
company.
Because Oracle is offering its applications as software available
to run in its cloud, its approach can be described as software as a service. It
will also work as a development environment, with Oracle offering NetBeans,
JDeveloper, and Eclipse tools for developers to work with. When it comes to
developing custom applications to run on the cloud, the Oracle cloud is
functioning as a platform as a service.
Oracle's commitment to the cloud can be measured by the lead role
that Shimp, one of Oracle's most experienced product marketing executives, took
in explaining the cloud effort on last day of Oracle OpenWorld.In his talk at
the Yerba Buena Arts Center auditorium, Shimp cited the partnership with SoftBank and urged his listeners to watch for
the additional partners in the third-party space, of the caliber of a Savvis or
AT&T in their role as cloud providers, he said.
Oracle Fusion applications that will be available in the cloud
include: FusionCRM, Fusion Human Capital Management (HCM) application, Fusion
Talent Management, and Oracle Social Network. The latter can draw information
out of CRM, HCM, and Talent in order to advise on the formation teams based on
particular types of expertise. The Social Network application can also
interface to mobile devices, including Apple's iPhone and iPad.
Both Ellison and Shimp played up the fact that Amazon's EC2
already offers a database service based on the Oracle engine, the same as the
one Oracle is offering. Oracle databases and Oracle applications can run inside
the enterprise, in the Oracle cloud, or in the Amazon cloud, Shimp pointed out.
The Oracle cloud provides load balancing, security measures, and
elastic expansion and contraction to keep resources in line with demand, Shimp
said.
While many customers will choose to run workloads on the Oracle
appliances under Oracle Linux, Shimp pointed out they will also have the option
of running them in the near future under Solaris. Solaris 11 on Sparc servers
"will be available in a few weeks" as Solaris 11 becomes generally
available.
Solaris offers containers, a different form of virtualization,
compared to Oracle VM, Xen, or VMware on x86 servers. Under containers, a
single Solaris host can quickly set up hundreds or thousands of virtual
machines because each relies on the host's operating system kernel instead of
establishing a separate operating system for its own use. As an intensely
multithreaded system, Solaris 11 "will be able to instantly deploy
thousands of virtual environments," Shimp said.
IT is caught in a squeeze between requests for new applications,
services, and device support and demands from upper management to keep budgets
lean, staffing light, and operations tight. These are irreconcilable objectives
as long as we spend the vast majority of our resources on legacy services.
No comments :
Post a Comment